All about Mood Boards

Trend, Mood, Inspiration, Concept, Vision and Storyboards

  • What are they?
  • What are they used for?
  • What do they do?
  • How do you create one?

What are they?

These boards are usually one page documents of computer images or created manually with cut-out pictures on foam board. They’re called something different depending on the creative industry you’re in. I’ve seen mood boards show up in fashion, film, photography, art, branding, web design, wedding planning, interior design and whenever visual creative inspiration is needed to communicate a design concept. 

What are they used for?

Mood Boards provide a visual combination of colors, fonts, themes, shapes, materials, textures, silhouettes and emotional impressions. Their primary goal is to quickly provide visual information in a simple and appealing manner. You should be able to look at the board and immediately get the overall feel, mood and inspiration for your project.

What do they do?

Mood boards provide a visual combination of colors, fonts, themes, shapes, materials, textures, silhouettes and impressions. Their primary goal is to quickly provide visual information in a simple, visually appealing manner. You should be able to look at the board and immediately get the overall feel, mood or inspiration for your project. Which is why they're also a great tool for your business branding. 

Most of us don’t think exclusively in words or text. Our imagination is much more engaged when we create something that has a mix of different images, feelings and colors. It can be hard to verbally describe your design to others, but a mood board allows you share your vision in a way that speaks much louder than words ever could.

Why you should use one

Mood Boards gives you a visual representation of your design direction and gives you the opportunity to change, tweak or resolve potential issues before your project is on the needle.

Creating a mood board lets you go full out with your design concepts. This is where you can experiment with colors, textures, shapes and concepts.

Feel free to make a couple or three boards with different design directions. You can choose one or combine elements from each to come up with a different concept altogether.

When do you use them?

The best time to create and use a mood board is:

  • In the early stages of your project,
  • When you’re unsure of your design direction 
  • You want to communicate your ideas.

Using a mood board in crochet or hand knit design helps to give you a strategic direction for your creativity. If you’re creating a collection, your mood board makes sure that your projects all have the same design aesthetic. Mood boards are vital if you’re designing in collaboration with another person or team. It makes sure you’re all on the same creative page.

There are businesses that specialize in creating Mood and Trend Boards that are seasonal and predict fashion trends.

I have a collection of these boards on Pinterest. To use them as inspiration just click HERE or the picture to the right. For Color inspiration, click HERE.

Click the picture to learn more about this FREE Inspiration Guidebook

Click the picture to learn more about this FREE Inspiration Guidebook

How to create one

To make your own mood boards you’ll first need to start collecting images.Go through that big stack of magazines with a pair of scissors and collect those pics in a box or binder. Or, create a private Pinterest board to collect images that appeal to you. Soon, you’ll start to notice a theme within your images. You’ll start to see similar colors or a consistent ‘feel’ to your images. This is the start of your creative direction.

Put a limit on how much time you’ll spend collecting images. Go through your images and keep the ones that directly speak to you. This is a process of editing and elimination. Begin to narrow your focus. You’ll ‘know’ when you have a viable creative direction.

Put these images together to create a collage. You now have a mood board to work from. There’s no right or wrong way to do this. You’re working from your own imagination and creative vision. 

The only thing you need to keep in mind is what designs your customers expect from you & want to knit. They buy your patterns because they love your design aesthetic. Keep true to your signature look and give your customers what they want and expect from you. Now you can put pen to paper and yarn to needle to start creating your wonderful projects.

Sticks & String,
Lori